Octonauts and Sea Life Sign Multi-Territory Deal
May 01, 2014
May 2014 -The on-going partnership between Sea Life and the Octonauts has been further strengthened with the signing of a multi-territory deal. The Octonauts will visit Sea Life sites across the UK, Germany, France, Australia and the US throughout 2014 with a programme that includes costume character appearances, fun and educational brand activities and Octonauts-themed birthday parties.
Centres in the UK saw a significant uplift in footfall during Octonauts event periods in 2013, demonstrating the powerful effect of the brands’ symbiosis.
Silvergate and Sea Life are currently developing some hugely exciting multi-territory initiatives which will take the Octonauts on even bigger missions in the future.